The Branding Edit Experience
Whether you identify as a solopreneur or small business owner — you're on a mission to make a positive impact while making a great living.
We are too.
We know what it's like to run a lean operation and all that comes with it — from bookkeeping, to marketing, to networking, to product development, to client relations, and everything in between — what often falls behind is social media and visual strategy. The fastest and most cost effective way to connect with your audience is through social media.
As of last year, 2018, 84% of communication will be visual content.
In order to connect with your ideal audience in a way that drives them to take action, attention, intention & strategy is required.
We’ll help you get clear on where you want to go, precisely who you want to reach, and provide you with a customized strategy that amplifies who you are and resonates deeply with who you want to serve. We’re here to cheer you on each step of the way.
Brand Audit. First things first, you'll receive a brand audit questionnaire, which will help us get clear on where you are now and give us an idea of where you'd like to go.
Idea Clarity Session. One hour session to discuss the possibilities and logistics for pursuing your new direction. You will leave with a process on how to move forward.
The Brand Audit from Perceive It plus...
Brand Clarity Session. In this 2-hour in-depth, one-on-one experience, you’ll gain clarity around your brand vision, mission, and visual storyline. In essence, we will help you refine the possibilities, identify potential roadblocks, support you in clarifying your vision, then point you in the right direction.
Customized Brand Plan and Refined Brand Story. As a result of your 2-hour deep-dive session, you'll receive clear brand direction delivered in a customized PDF for your ongoing reference. You'll be able to clearly articulate your refined brand story on any medium - across all channels. Your signature style (colors, fonts, tone, and personality) is an important part of this brand consistency/cohesiveness equation. You walk away with your very own defined brand signature to refer back to when developing your own content.
Everything from Believe It plus...
Branded Photoshoot. This personalized photoshoot will be curated to represent your brand based on our conversations during the discovery process. Art direction — from wardrobe styling to props — will be planned well in advance (think mood boards and shot list) so the entire experience runs smoothly and efficiently, and is guaranteed to be FUN!
Brand new website. Your website will be updated to capture the attention of your ideal customers and drive in new leads. We’ll help you select a Squarespace template that fits your business needs, fulfills the desired client experience you’re looking to achieve, plus conveys the essence of your brand through beautiful photography and amazing content we’ve created. Your website is your home on the internet. Can you imagine how great it will feel to be happy, excited and proud to show it off?
Refined Communication Strategies. We'll craft specific writing prompts to support you in developing pillars of content to be used in your website copy, email marketing, and for your captions on social media, as well as, a content calendar to be used to schedule your new photos.
Training & Resources. One-on-one attention with Brittanny to learn how to share your new branded content across social media platforms. Not familiar with the different social media platforms? She can show you the basics of each platform to get you comfortable with sharing your new content. More advanced? She will share tips on how to best utilize the apps to your advantage!
Confidence. Wouldn't it be awesome for your team to step out with a renewed sense of confidence knowing your brand appears cohesive across all channels — from online presence to in-person engagements? We've got you covered.